How Much Money For Million Views On Youtube can a creator realistically expect to earn? At money-central.com, we understand the allure of YouTube success. Earning potential on YouTube hinges on ad revenue, not just views. We will explore the factors influencing earnings and provide you with a realistic understanding of the financial possibilities, helping you to make money online and increase your income. This will help you with video monetization, YouTube earnings and content creation.
1. YouTube Pay: How Is It Determined?
YouTube compensates creators based on ad views, not video views. Each time someone watches or clicks on an ad displayed on your video, you get paid. The crucial question isn’t “How much money does 1 million video views make,” but “How much money do 1 million ad views generate?”
The primary income stream for YouTube creators comes from ad revenue. This journey begins when you enable ads on your videos by signing up for the YouTube Partner Program (YPP).
1.1 Minimum Eligibility Requirements to Join the YPP
The YouTube Partner Program (YPP) is the VIP club for creators, granting them access to monetization tools after ensuring they meet specific quality and copyright standards, benefiting both creators and advertisers.
To become a YouTube Partner, you must:
- Adhere to YouTube’s monetization policies.
- Reside in a country where the YouTube Partner Program is available.
- Comply with YouTube’s Community Guidelines.
- Enable two-step verification on your Google account for enhanced security.
- Have an active AdSense account linked to your channel.
- Accumulate 1,000 subscribers and 4,000 valid public watch hours in the past 12 months.
- For Shorts creators, achieve 1,000 subscribers and 10 million Shorts views in the last 90 days.
Note: Once you complete the steps to qualify for YouTube’s monetization program, your channel undergoes a review process, typically taking up to 30 days.
Upon approval, monetization can be enabled in your settings, although certain features may remain limited depending on your subscriber count or YouTube’s moderation restrictions. YouTube retains approximately 45% of the ad revenue, while you receive the remaining 55%. The payout is further influenced by CPM (Cost Per Mille) and CPC (Cost Per Click).
- CPM (Cost Per Mille), or Cost per thousand impressions, represents the amount advertisers pay for 1,000 impressions.
- CPC (Cost Per Click) signifies the payment received for each click on an ad.
2. How Much Does YouTube Pay for 1 Million Views?
The amount you earn with 1 million YouTube subscribers varies based on several factors, including your channel’s location, content niche, audience demographics, engagement level, and content length. It involves a combination of elements unique to each creator.
Kaz Sawyer, who has a YouTube channel about cool challenge videos, makes about $1.61 for every 1,000 views. He’s into short-form content and gets extra cash from YouTube Shorts’ creators’ fund.
Joshua Mayo, a finance expert on YouTube, earns roughly $29.30 for every 1,000 views. His CPM rate increased after he switched his channel’s content niche from lifestyle to personal finance.
According to data from YouTube creators, the answer to the question “How much money does 1 million YouTube views make?” is around $1,700 – $30,000 for each video with 1 million views.
2.1 General Earning Estimates for Different Viewership Levels
Here’s a breakdown for your clarity:
- 1,000 Views: If a YouTube channel gets 1,000 ad views, it typically earns $1.5 – $30, with an average of $15 across all industries.
- 100,000 Views: Reaching 100,000 ad views can typically earn $150 – $3,000, averaging $1,500. Hence, with 100,000 daily ad views, you might make around $45,000 monthly.
- 1,000,000 Views: If your YouTube channel hits 1 million ad views, you can earn $1,700 – $30,000, with an average of $15,000 across all industries and niches.
Note: The most popular video creators often get millions of views on each YouTube video. For instance, Mr. Beast’s “I Survived a Plane Crash” video reached 64 million views in only two months and is one of the top earners on YouTube.
2.2 Case Study: “Let’s Talk Money”
Joseph Hogue’s finance-focused channel, “Let’s Talk Money,” started in 2017 and has gathered 31.7 million views. The total ad revenue for the channel is $480,763, making around $15 for every thousand views, which is higher than the usual earnings.
The video “The 10 Best Side Hustle Ideas,” published in September 2018 with 1.3 million views, has earned $23,173, equating to $17,825 per million views. “7 Monthly Dividend Stocks That Will Pay Your Rent,” premiered in April 2021, boasting 1.2 million views and earnings of $29,511, or $24,592 for every million views.
Joseph’s channel showcases the potential for substantial earnings in the finance niche.
3. Is Making Money on YouTube A Stable Gig?
With rule changes, new algorithm experiments, and constant drama, many creators have seen their ad revenues decline. The unpredictability of ad revenue and the dominance of larger creators raise concerns about relying solely on YouTube revenue.
Depending solely on one platform can be risky due to limited control over earnings and unclear YouTube revenue calculations. For creators, diversification is key. You must establish multiple revenue streams to convert your unknown YouTube subscribers into known paying customers.
3.1 Factors Impacting YouTubers’ Pay
Videos with ads generally make more money when more people watch them. However, only some viewers see the ads due to ad blockers or YouTube Premium subscriptions. Creators still get paid based on how much Premium users watch their videos.
3.2 Key Factors to Consider
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Ad Types: The type of ads you allow on your channel matters. Different ad types include skippable, non-skippable, back-to-back, bumper, and text banners. These choices affect viewer engagement and your pay per view.
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Channel Niche and Category: The content you create on YouTube impacts your earnings. Topics like finance usually interest more people than broader subjects like beauty or lifestyle. Pick a niche with a larger audience and more purchasing power.
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Audience Demographics: Certain regions worldwide are valuable for advertisers because they reach a specific audience. Advertisers will pay more if they know they’ll get top-notch leads from a particular country. In the US, YouTubers generally earn about $0.01 to $0.03 for each view, adding up to roughly $10-30 for every 1,000 views.
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Engagement Rate: Engagement rates such as likes, comments, and content shared across social media define the scope of the video in your channel. Higher interactions lead to higher payments.
ProTip:
Building up your YouTube page isn’t easy. Perform a niche market study, make niche-related content, and create a marketing strategy to spread the word about your new videos. Then, keep checking to see which content is getting the most attention and try to get more of it.
4. Top Highest Earning YouTubers
Now that you know the answer to “How much money does 1 million YouTube views make?” you may wonder if that kind of money can earn.
These individuals, including ordinary people and even kids, have built a dedicated fan base, earning them millions of dollars.
4.1 Mr. Beast
- Net worth: $500 million
- Subscribers: 232 million
- Total Views: 42.4 billion
Jimmy Donaldson, known as MrBeast, had almost a billion views in February 2023. MrBeast surpassed PewDiePie as the YouTuber with the most subscribers in November 2022.
Donaldson earns money through MrBeast Burger, Feastables chocolate bars, and Mr. Beast merchandise.
4.2 Like Nastya official
- Net worth: $260 million
- Subscribers: 112 million
- Total Views: 96.57 billion
Anastasia Radzinskaya, a child YouTuber from Russia, runs kid-friendly YouTube channels with her parents, such as Like Nastya and Like Nastya Vlog. Nastya’s wealth has increased 850% in the last two years.
Like Nastya’s platform is the fifth most-watched and seventh most-subscribed online. Their wealth comes from ads displayed on YouTube and deals with brands to promote their products.
Popular YouTuber
4.3 Dude Perfect
- Net worth: $100 million
- Subscribers: 60 million
- Total Views: 16.96 billion
Dude Perfect makes challenge videos about sports, known for extreme sports techniques and trick shots. They are also a part of the “Stereotypes” series. They even released a game for phones that works on both iOS and Android. Cory Cotton, one of their colleagues, penned and released a book called Go Big.
Tip: If you’re curious about how much you can earn as a creator, Google’s Adsense calculator is a good place to start! It uses your location and content niche to estimate your earning potential.
5. Diversifying Income Streams Beyond Ad Revenue
Beyond YouTube’s pay-per-view program, explore other avenues to increase your income.
5.1 Affiliate Links
36.9% of marketers use YouTube as their affiliate marketing platform. Influencers and reviewers on YouTube often include product links in their video descriptions. If a viewer clicks on any of those links, learns further about the product, and buys it, the marketer gets a commission.
Marques Brownlee, a YouTube tech reviewer, puts affiliate links on all the gadgets he discusses in his videos.
5.2 Sponsored Posts
Compared to banner or display ads, the return on investment (ROI) from influencer-produced sponsored content is 11 times higher. YouTube influencer marketing often involves video promotions.
A YouTube influencer can make a video about your product or just a small part. Either the video or its description should indicate that it contains a paid promotion.
Better Ideas is one YouTube channel that frequently sponsors partnerships with various brands. They must disclose these collaborations per YouTube’s Ad Policies.
YouTube Sponsorship
5.3 YouTube Shorts
YouTube Shorts has become popular, with 1.5 billion people checking it out monthly. If your audience is all about YouTube and loves their phones, running Shorts ads might be a smart move.
These Shorts ads don’t scream “ad” like regular ones. They look a lot like the normal reels. When they pop up in the Shorts feed, you can skip them in a swipe, and the only hint that it’s an ad is those tiny letters “Ad” and a little call-to-action button.
5.4 Channel Memberships
Offer your subscribers exclusive perks like early video access, discounts, and one-on-one discussions in exchange for a membership fee.
Kim Dave, a renowned YouTuber, offers exclusive perks to her channel members at specific costs.
5.5 Patronage Through Third-Party Apps
The YouTube channel membership system isn’t the only option for rewarding subscribers; you can use third-party apps that offer tools for creators to run a subscription service and sell digital stuff.
Platforms like Patreon enable creators to connect with their followers by giving special rewards and perks to their loyal subscribers.
5.6 Merchandise
Sell products and earn money through your subscriber base. Famous YouTubers turn their channel into a brand and sell merchandise like t-shirts, bags, caps, and accessories.
5.7 Super Chat, Super Stickers, and Super Thanks
Super Chat, Stickers, and Thanks monetize live streams and Premiers, where viewers can tip the creators.
- Super chat lets viewers pay $1–500 to have their message shown in your livestream discussion.
- Super Stickers are stickers that pin to your chat stream instead of messages.
- YouTube Super Thanks lets viewers donate to on-demand videos.
5.8 Re-Use Your YouTube Content on Other Platforms
Monetize videos originally published on YouTube by sharing them on other sites like TikTok.
Optimize your videos for your publication platform to maximize their potential.
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7. Conclusion
With more than 30 billion unique monthly visitors, your 1 million views on YouTube money is an opportunity with varying potential profits of $1,700 to $30,000. YouTube revenue is a fantastic resource for ambitious individuals who want to build their careers on their terms.
If you’re a YouTube creator or planning to start one, for quality and ease of video making use Freshlearn. You can upload your cool thumbnails and add captions to your videos, all from one handy spot. Plus, it has subtitles and captions to ensure everyone can enjoy your videos and stay hooked. With FreshLearn, you can quickly and easily turn your skills into courses, groups, live workshops, digital downloads, and an online business.
8. FAQ
8.1 How Much Money Is 20 Million Views on YouTube?
An average YouTuber earns an estimated $1,700 – $30,000 for each video with a million views. 20 million views on YouTube will help them make around $34,000 – $600,000 easily. Remember, many more factors influence this YouTube revenue.
8.2 How Much Does YouTube Pay for 100k Subscribers?
The number of subscribers to a channel does not determine how much money a YouTuber makes. Ad viewing is the main payment method on YouTube, at least with Google’s YouTube Partner Program. With 100k subscribers, if a monetized YouTuber could convince each subscriber to view a new video weekly, they could earn around $1,800 per week, or roughly $93,600 yearly, only from AdSense.
8.3 Does YouTube Pay Monthly?
If a Youtuber meets all the eligibility requirements of the YouTube Partner Program and has crossed the minimum $100 threshold, he becomes eligible for a monthly payout. Google uses AdSense to pay qualified YouTubers monthly through the YPP; payments are usually sent between the 21st and the 26th.
8.4 How Much Money Will a Youtuber Get for 2 Million Views on YouTube?
According to our estimates, the average YouTuber gets around $3,400 to $6,000 for an average video with 2 million views. Roughly, for this many views, you can expect $4000. To attain this number, be mindful of your niche, audience demographics, and ad rates.
