Death Grips, the Sacramento-based trio, emerged with a sound as abrasive and perplexing as their moniker. Their 2012 album, “The Money Store”, remains a jarring and exhilarating listen, defying genre conventions and challenging listeners to confront its raw, unfiltered energy. Why does this album, and Death Grips themselves, provoke such a visceral reaction? It’s a question that plunges us into the chaotic heart of The Money Store, an album that feels less like a collection of songs and more like a sonic weapon.
Alt text: Close-up shot of Death Grips performing live, bathed in stark white light, capturing their intense and confrontational stage presence.
Labeled, often dismissively, as “rap rock,” “The Money Store” evades easy categorization. While MC Ride’s vocal delivery is undeniably rooted in rap, the sonic landscape constructed by Zach Hill and Andy Morin is far removed from rock’s familiar tropes. Instead, the album unleashes a torrent of electronic noise, industrial clatter, and fractured beats. Only glimpses of traditional instrumentation surface, such as the distorted synth mimicking a guitar on “I’ve Seen Footage,” quickly swallowed by the album’s overwhelming sonic assault. Hill, known for his drumming in the math-rock band Hella and collaborations with artists like Marnie Stern and Boredoms, injects a frenetic, unpredictable energy into the album’s rhythmic backbone. These diverse influences coalesce into something utterly unique within “The Money Store”, a sound that is both meticulously crafted and deliberately chaotic.
Alt text: Action shot of Zach Hill intensely drumming during a Death Grips concert, highlighting his crucial role in the band’s aggressive and complex sound.
The album’s production is a masterclass in controlled chaos. Imagine the sonic equivalent of being trapped inside a malfunctioning machine – that’s the immersive experience of “The Money Store”. Hill’s drums, rather than providing a steady pulse, seem to explode from every corner of the mix, creating a sense of sonic claustrophobia. Samples, like the Bollywood vocal snippet in “Punk Weight,” are abruptly mangled and buried under layers of aggressive percussion. Tracks like “Hustle Bones” morph from murky drones into glimmers of synthesized melody, only to descend back into sonic disarray. This relentless push and pull, this constant state of sonic tension, is what defines the listening experience of “The Money Store”.
MC Ride’s vocals are another key component of “The Money Store’s” unsettling brilliance. To call his delivery “rapping” feels reductive. It’s more akin to a primal scream, a torrent of fragmented thoughts and aggressive pronouncements delivered with unhinged intensity. His lyrics, often abstract and confrontational, contribute to the album’s overall sense of unease. Lines like “The fuck you staring at? / You know I’d be so quick to flash” from “The Cage” are less about narrative coherence and more about conveying a raw, unfiltered emotional state. Ride’s voice becomes an instrument of pure aggression, mirroring the sonic violence of the music itself.
While sonically groundbreaking, “The Money Store” also resonates with echoes of the past. Its raw aggression and defiant stance connect it to the hardcore punk and metal scenes of the 1980s, bands like Suicidal Tendencies, Fear, and Cro-Mags. This connection lies in the shared spirit of rebellion and the embrace of visceral, unfiltered expression. Just as those bands soundtracked skate videos and adolescent angst, “The Money Store” taps into a similar vein of raw energy. It appeals to both the primal and the intellectual, the “knuckle-dragging troglodyte and the smirking smart kid,” as the original article aptly describes. This duality is crucial to the album’s enduring appeal.
“The Money Store” is not an album for passive listening. It demands attention, confronts expectations, and leaves the listener feeling simultaneously exhausted and invigorated. It’s a visceral experience, less about intellectual contemplation and more about a raw, immediate sensation. In a landscape often saturated with polished and predictable music, Death Grips’ “The Money Store” stands as a vital reminder of music’s power to shock, challenge, and ultimately, to make you feel profoundly alive.