Celebrity hairstylist Chris Appleton, the man behind the iconic looks of Kim Kardashian and Ariana Grande, has co-created a buzz-worthy product: Color Wow Money Mask Deep Hydrating Hair Treatment. As someone constantly searching for the holy grail of hair hydration and smoothness, and a devotee of hair TikTok trends, I had to put this “expensive-looking hair” mask to the test. Could this be the secret to salon-worthy hair at home? Here’s my honest review.
What exactly is the Color Wow Money Mask, and why is everyone talking about it? This deep conditioning treatment promises to deliver intense hydration and strengthen hair, leaving it looking and feeling like you just stepped out of a high-end salon – without the hefty price tag of regular professional treatments. Formulated with a blend of sea algae and proteins, the Money Mask is designed to inject moisture into dry, damaged hair, transforming it from dull and lifeless to vibrant and silky. Plus, it’s vegan, gluten-free, and cruelty-free, appealing to the conscious consumer.
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My hair, to put it kindly, has been through a lot. Fine, wavy, and prone to frizz, it’s also battling dryness and the lingering effects of skipping haircuts. Enter Color Wow Money Mask, stage left. After shampooing, I applied the mask to my wet hair, focusing on the ends and working my way up. The texture is luxurious – thick and gel-like, almost like a rich whipped cream for your hair. A little goes a long way, especially when you reach the roots. Following the instructions, I left it on for five minutes before rinsing thoroughly, skipping my usual conditioner to truly gauge its standalone performance.
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The immediate result? My hair felt unbelievably soft, even while wet. Skepticism is my default setting when it comes to “one-use miracle” claims, but Color Wow Money Mask genuinely delivered. Once dried, my hair wasn’t just soft; it was noticeably shinier and smoother, mirroring that coveted “expensive hair” look. It felt healthier, more hydrated, and significantly less frizzy than usual. I genuinely felt like I’d unlocked a celebrity hair secret weapon right in my own shower.
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While the results are undeniable, there are a couple of points to consider. The scent is quite potent upon application, which might be overwhelming for those sensitive to fragrance. Thankfully, it dissipates after rinsing, leaving a much subtler scent when dry. The price point, around $45, is definitely an investment for a hair mask. However, when you weigh it against the cost of salon deep conditioning treatments and the noticeable improvement in hair quality after just one use, it starts to feel more justifiable.
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Pros:
- Intense hydration for dry and damaged hair.
- Visibly softer, shinier, and smoother hair after one use.
- Vegan, gluten-free, and cruelty-free formula.
- Celebrity hairstylist co-created, adding to its credibility.
- Effective as a standalone treatment, potentially replacing conditioner for some.
Cons:
- Price is on the higher end for a hair mask.
- Strong scent during application might not appeal to everyone.
Final Verdict: Color Wow Money Mask lives up to its name and the hype. If you’re looking to invest in a treatment that delivers visible, salon-quality results at home, particularly for dry, frizzy, or damaged hair, this mask is worth considering. It’s a splurge, but for “expensive-looking hair” without the ongoing salon expenses, it could be a worthwhile investment in your hair care routine.
Rating: ★★★★★
