How Can I Make Money On Tiktok? Discover lucrative strategies to monetize your TikTok presence and boost your earnings. At money-central.com, we provide the ultimate guide to turning your TikTok passion into profit. Explore various monetization avenues, including creator programs, affiliate marketing, and e-commerce integration, to maximize your revenue potential with effective financial tactics.
Table of Contents
- Join the Creator Rewards Program
- Sell Merch
- Go Live for Virtual Gifts
- Partner with Affiliates on Creator Marketplace
- Open a TikTok Shop
- Create In-Feed Ads
- Crowdfund Projects
- Collect Tips
- Offer On- and Off-Platform Subscriptions
- Provide Exclusive Content with TikTok Series
- Grow and Sell TikTok Accounts
- Give Personalized Shout-Outs
- Refer New TikTok Users
- Who Is Your TikTok Audience?
- Always Put Content First
- Join the Creator Economy
- How to Make Money on TikTok FAQ
1. How Do I Join the Creator Rewards Program?
Yes, you can join the TikTok Creator Rewards Program to monetize engaging, original content longer than one minute. TikTok says that this program generates the most engagement and allows you to receive boosted rewards based on the originality and popularity of your content. Consider discussion on Reddit, which suggests potential earnings range from 2¢ to 15¢ per 1,000 views.
To qualify, you need at least 10,000 followers and 100,000 video views in the past 30 days. Your videos must be original, longer than a minute, and you must be 18 or older, living in an eligible country. To join, go to your profile, tap TikTok Studio, and select the Creator Rewards Program. This program is designed to reward creators who can capture viral moments and maintain audience interest with high-quality content.
The Creator Rewards Program offers an enhanced analytics dashboard to monitor video performance, helping you understand what resonates with your audience. By focusing on creating content that meets the program’s criteria, you can boost your earnings and grow your presence on TikTok. For more detailed information and additional resources on how to leverage this program effectively, visit money-central.com.
2. How Can I Sell Merch on TikTok?
You can sell merch on TikTok to connect more deeply with your fans, offering a direct way for them to support your content and promote your brand. Whether you create dance videos or offer reading recommendations, you can make and sell merch for your fans. With a wide variety of print-on-demand companies on the market, there’s a ton of merchandise to choose from. You might sell t-shirts, tote bags, pillow cases, hats, coffee mugs, stickers, or notebooks, all customized to match your channel’s vibe.
Selling print-on-demand products has benefits beyond revenue. Merch helps your fans forge a deeper connection to your personal brand, and every follower who wears your merch spreads the word about your channel.
Selling merchandise not only generates revenue but also strengthens your relationship with your audience. It turns your followers into brand ambassadors who promote your channel wherever they go. To maximize this opportunity, consider creating unique, high-quality designs that resonate with your audience’s tastes and preferences.
A person using a mobile phone to take a photo of a pair of sneakers. The sneakers are displayed on a table.
Explore various print-on-demand services to find the best options for your needs, focusing on quality, cost, and customization options. For more tips on creating and selling merchandise, as well as additional strategies for monetizing your TikTok presence, visit money-central.com.
3. How to Go Live for Virtual Gifts on TikTok?
You can engage with followers in real-time and receive virtual gifts that can be redeemed for payment. LIVE Gifting is one of TikTok’s most useful features for creators looking to monetize their content through livestreaming. Engaging with users live is great for building valuable relationships with your fans. Audiences that have a strong connection to a creator tend to develop a personal stake in their success, which means going live can help boost other monetization streams as well.
If you create or sell products online, livestreaming is an opportunity to showcase your items. Many ecommerce retailers find TikTok LIVE generates more interest from shoppers than livestreaming on other social media platforms.
For example, Dasha Derkach, founder of hair scrunchie business Enchanted Scrunch, saw a significant increase in sales after switching her social media marketing efforts from Instagram to TikTok.
“It has significantly boosted our sales,” she says. “Before TikTok, we got around two orders a week, then once we started, around 100 a week. Now we also do TikTok LIVEs nearly every day and get almost 500 orders a week!”
TikTok frequently adds features to help creators create engaging streams with fun monetized elements. Try the airdrop feature, a random gift effect that enables viewers to send you supplies when you’re hosting a LIVE.
Livestreaming on TikTok allows you to interact directly with your audience, build loyalty, and showcase your products or services in real-time. This immediate interaction fosters a stronger connection with your viewers, making them more likely to support you through virtual gifts and other monetization streams.
To maximize the benefits of going live, promote your streams in advance, engage with viewers during the broadcast, and offer exclusive content or promotions to encourage participation. This strategy can significantly boost your income and enhance your presence on TikTok. For additional tips and strategies on how to effectively monetize your live streams, visit money-central.com.
4. How Do I Partner with Affiliates on Creator Marketplace?
You can partner with affiliates on TikTok’s Creator Marketplace, which connects brands with creators for sponsored content, allowing you to get paid for your promotional work. Brands looking to run an affiliate marketing campaign can browse the marketplace and quickly shuffle through content made by creators open to collaboration. In this way, the marketplace is like an influencer agency, removing the awkwardness involved in setting up partnerships between brands and influencers.
Shopify Collabs is a similar platform connecting creators with brands looking to boost awareness. Use both tools to find sponsorship opportunities for your TikTok content from relevant companies.
The Creator Marketplace simplifies the process of finding and collaborating with brands, eliminating the challenges of direct outreach and negotiation. It provides a streamlined platform for creators to showcase their content and connect with businesses seeking to promote their products or services.
Two influencers collaboratively create content for TikTok, using their creativity to engage and entertain their audience.
To maximize your success in the Creator Marketplace, focus on creating high-quality, engaging content that aligns with your personal brand and resonates with your audience. This will attract the attention of brands looking for authentic and effective partnerships. For more insights on how to leverage the Creator Marketplace and other affiliate marketing strategies, visit money-central.com.
5. How Do I Open a TikTok Shop?
You can open a TikTok Shop to sell products directly within the app, offering a seamless shopping experience for your audience and reducing friction in the buying process. Shop is TikTok’s tool for in-app shopping, allowing users with business accounts to create shoppable videos and livestreams.
The key benefit of TikTok Shop is reduced friction for your audience—they don’t need to leave TikTok to find out more about your products. Use Shop to tag products as they appear in your videos. It’s a natural way to draw your viewers’ attention to an item you want to promote.
With TikTok Shop, you can sell your own products or promote products from your affiliate partner. To do this, add product information and Buy buttons to your content to drive traffic to your partner brand. If you manage your products with a Shopify store, you can integrate with TikTok Shop to let users scroll through items from within the app.
Making it easy to shop products from TikTok is key to so many brand’s viral success.
Like many great businesses, skin care brand Peace Out Skincare was created when its founder encountered a problem that didn’t have a solution—until he created one. After struggling with acne and hyperpigmentation, among other skin issues, Enrico Frezza started researching the skin care product development process and building his own brand of skin care products. The brand found early traction partnering with TikTok influencers to build authenticity—and make more sales.
The creators involved also monetized their accounts by being paid for content. Enrico shared how Peace Out Skincare found success on TikTok through influencer marketing on an episode of the Shopify Masters podcast.
Successfully set up your TikTok shop? An easy way to add more products to your storefront is by sourcing relevant items from a dropshipping supplier, who will ship orders as you receive them.
Setting up a TikTok Shop allows you to capitalize on the platform’s massive user base and drive sales directly from your content. By creating shoppable videos and live streams, you can showcase your products in an engaging and interactive way, making it easier for viewers to make purchases.
To maximize the effectiveness of your TikTok Shop, focus on creating compelling product demos, showcasing customer testimonials, and offering exclusive promotions to encourage sales. You can also integrate your Shopify store with TikTok to streamline inventory management and order fulfillment. For more detailed instructions and best practices on setting up and managing your TikTok Shop, visit money-central.com.
6. How to Create In-Feed Ads on TikTok?
You can create in-feed ads using the TikTok Ads Manager to expand the reach of your content and target specific audiences interested in your products or services. TikTok has a ton of organic marketing opportunities, but if you’re willing to spend to expand the reach of your content, you might consider creating in-feed ads with the TikTok ads manager.
TikTok ads appear in users’ For You feeds and autoplay like any other video. With paid ads, you can make sure your videos are reaching the audiences most interested in your product or service. TikTok’s ad manager seamlessly integrates with Shopify. That means you can create TikTok ads, select a target audience, and track your ad’s performance from your Shopify store.
Creating in-feed ads allows you to target specific demographics, interests, and behaviors, ensuring that your content reaches the right audience and maximizes your return on investment. By leveraging TikTok’s advanced targeting capabilities, you can create highly effective ad campaigns that drive traffic, generate leads, and boost sales.
To optimize your in-feed ads, focus on creating engaging and visually appealing content that captures the attention of your target audience. Use clear and concise messaging, compelling visuals, and strong calls to action to encourage viewers to take the desired action, whether it’s visiting your website, making a purchase, or following your account. For more in-depth guidance on creating and managing effective TikTok ad campaigns, visit money-central.com.
7. How Do I Crowdfund Projects on TikTok?
You can crowdfund projects by rallying your followers to donate, using TikTok to set up a funding goal and hosting live fundraising events, providing an accessible way for your audience to support your creative endeavors. Followers are often happy to pay creators for the enjoyment and value they receive from their content. That’s why it’s important for creators to offer easy ways for followers to donate.
Crowdfunding is one accessible donation method that can take many forms, depending on the type of funding you’re looking for. If you’re looking for startup funds for a specific project, you could use TikTok to rally your followers by setting up a funding goal and hosting live fundraising events.
If you’re looking to fund a specific project, here are some crowdfunding sites to explore:
By sharing your project details, showcasing your passion, and offering incentives, you can motivate your followers to contribute and help you achieve your fundraising goals.
To run a successful crowdfunding campaign on TikTok, be transparent about your project goals, provide regular updates on your progress, and express gratitude to your supporters. Consider offering exclusive content, merchandise, or shout-outs to those who donate, making them feel valued and appreciated. For additional tips and strategies on how to effectively crowdfund your projects, visit money-central.com.
8. How Can I Collect Tips on TikTok?
You can collect tips on TikTok using a tipping platform, offering a fast and easy way for viewers to thank you with small donations, similar to a real-life tip jar. For a fast and easy way to accept donations, consider using a tipping platform. Tipping platforms work just like a real-life tip jar, and viewers who like your videos can thank you with a small donation. The option is available to fans, but not mandatory, and they can donate any amount they like, any time they want.
Depending on your follower count, you may be eligible to receive tips from fans directly through TikTok. Otherwise, there are several well known tipping platforms you can link to from your channel:
By integrating a tipping platform into your TikTok profile, you can provide a simple and convenient way for your audience to support your content.
To maximize the effectiveness of your tipping strategy, promote your tipping link in your videos, captions, and live streams. Encourage viewers to donate by highlighting the value they receive from your content and explaining how their contributions help you continue creating. Consider offering exclusive perks or shout-outs to those who donate, making them feel appreciated and valued. For additional tips and resources on how to effectively collect tips on TikTok, visit money-central.com.
A person using a mobile phone to record a makeup tutorial, demonstrating various techniques and products.
9. How Do I Offer On- and Off-Platform Subscriptions?
You can offer subscriptions on and off TikTok to secure a regular passive income stream, turning your viewers into long-term supporters who pay a monthly fee for exclusive perks. Crowdfunding works for standalone projects, and tipping is a simple way to collect funds quickly. But what if you’re looking to secure a more regular passive income stream?
Subscriptions turn your one-time viewers into long-term supporters. On TikTok, you can use the Subscription feature where fans pay a monthly fee for perks like badges, subscriber-only livestreams, and exclusive access to videos. Whether you’re sharing behind-the-scenes secrets or early access to your best videos, a subscription makes your most dedicated fans feel like VIPs.
Remember to keep subscription costs low. That way, you can offer modest rewards and focus on recruiting a large number of subscribers. A $1 subscription is an easy sell to a dedicated fan. If you have a lot of dedicated fans, those dollars start to add up.
You can also promote subscriptions on an external platform, such as Patreon, to your TikTok followers. Patreon lets creators and influencers generate revenue through paid memberships. On the platform, you can offer membership tiers with exclusive perks for your biggest supporters.
By offering subscriptions, you can create a predictable revenue stream and build a loyal community of supporters who are invested in your success.
To maximize the value of your subscription program, offer exclusive content, behind-the-scenes access, personalized shout-outs, and other perks that are not available to non-subscribers. Keep your subscription costs low to attract a larger number of subscribers, and regularly engage with your subscribers to foster a strong sense of community. For additional insights and best practices on setting up and managing your subscription program, visit money-central.com.
10. How to Provide Exclusive Content With TikTok Series?
You can provide exclusive content with TikTok Series, putting up to 80 videos behind a paywall, so that viewers are directly compensating you to access them. With TikTok Series, you can put up to 80 videos behind a paywall, so that viewers are directly compensating you to access them.
Series videos can be as long as 20 minutes, allowing you to dive deep into your channel’s subject matter. You could put together a package of related content, such as a 30-day workout challenge, an episodic narrative, or a set of cooking classes.
To get started with TikTok Series, you need at least 10,000 followers, as well as 1,000 views in the past 30 days from at least three original posts. Set up your series by going to TikTok Studio, finding the Series option, and following the steps.
By creating TikTok Series, you can offer in-depth content that is worth paying for, allowing you to monetize your expertise and build a loyal following of paying customers.
To make the most of TikTok Series, create high-quality, engaging content that delivers real value to your audience. Offer exclusive insights, tutorials, or entertainment that cannot be found elsewhere. Promote your series in your regular TikTok videos, highlighting the benefits of subscribing and providing a sneak peek of the content. For more guidance and best practices on creating and promoting TikTok Series, visit money-central.com.
11. How Can I Grow and Sell TikTok Accounts?
You can grow and sell TikTok accounts, leveraging your expertise in building engaging profiles and driving audience growth to start a business as a channel seller. A lateral-thinking approach to making money on TikTok is growing accounts and selling them. If you have a knack for building engaging profiles and a deep understanding of what drives audience growth, you could start a business as a channel seller.
Here’s how it works: You start a TikTok account, choose a popular niche where you can consistently create content, and spend time building your following and engagement. Once the account has followers and good engagement, you can sell it to businesses or influencers looking for a head start.
There are several marketplaces where you can sell TikTok accounts. Here are a few examples:
When selling an account, demonstrate its value with metrics like follower count, engagement rates, and information that shows the quality of the channel’s audience.
By growing and selling TikTok accounts, you can capitalize on the demand for established channels with engaged audiences, providing a valuable service to businesses and influencers looking to expand their reach on the platform.
To succeed in this business, focus on creating high-quality, engaging content that attracts a large and loyal following. Choose a niche that is popular and has the potential for growth. Promote the account regularly, using hashtags, collaborations, and other strategies to increase visibility. When selling the account, highlight its strengths, such as its follower count, engagement rate, and audience demographics. For more tips and resources on growing and selling TikTok accounts, visit money-central.com.
12. How to Give Personalized Shout-Outs on TikTok?
You can give personalized shout-outs to connect with your audience and monetize this interaction, offering birthday wishes, congratulations, and personalized greetings for a fee. Shout-outs are a fun way to connect with your audience. They’re also a format that can easily be monetized. Birthday wishes, congratulations on milestones, and personalized greetings make your followers feel special, and they may be willing to compensate you for taking the time to reach out.
Platforms like Cameo have popularized this concept, allowing influencers to offer personalized messages for a fee. You could promote a Cameo account on your TikTok profile, or offer shout-outs directly during your livestreams in return for virtual gifts. Try encouraging viewers to submit requests for shout-outs with a recommended reward per message.
By offering personalized shout-outs, you can create a more personal connection with your audience and generate additional revenue through this interaction.
To make the most of this strategy, promote your shout-out service in your TikTok videos, captions, and live streams. Encourage viewers to submit requests, and offer a variety of shout-out options, such as birthday wishes, congratulations, or personalized messages. Consider using a platform like Cameo to manage your shout-out requests and payments. For more insights and resources on offering personalized shout-outs, visit money-central.com.
13. How Can I Refer New TikTok Users?
You can refer new TikTok users and earn rewards, incentivizing people to join the app and engage with content, turning your network into a source of income. All active TikTok users who meet minimum age requirements can refer new users to the app in return for TikTok Rewards—virtual points earned by persuading people to join TikTok, interact with videos, and create content.
Rewards can be converted into small amounts of cash at a rate determined by your location. Once you’ve built your earnings, you can withdraw them to your bank account or PayPal account. In some countries, Rewards can also be redeemed for things like coupons and mobile top-ups.
Check the Task Rules page on your app to see TikTok Rewards points you can earn, and the tasks referred users can complete for extra points for themselves and you. To generate a referral code for a new user, head to Profile, then either Discover or For You. Tap the TikTok Rewards banner, then the coin icon in the upper left corner of the screen. There, you should see a referral link and invitation code.
After that, your friend must enter the referral code within 24 hours to earn invitation rewards points. When new users watch videos via the Activity page, they and you will earn extra points. As time goes on, new users can also earn points by posting videos and interacting with content.
A banner showcasing piles of gold coins and gifts, representing the TikTok Rewards program and the opportunities for users to earn virtual points and cash rewards.
By referring new users to TikTok, you can earn rewards and contribute to the growth of the platform, creating a win-win situation for yourself and the company.
To maximize your referral earnings, promote your referral code in your TikTok videos, captions, and other social media channels. Explain the benefits of joining TikTok, and encourage your friends and followers to sign up using your code. For more information and resources on the TikTok referral program, visit money-central.com.
Who Is Your TikTok Audience?
Knowing your TikTok audience is essential for effective monetization, as it allows you to tailor your content and strategies to their preferences and interests. To make money from your TikTok audience, you need to know who they are. And on TikTok, users are likely to skew younger. A majority of users are under 34 years old, with around a third of active users under the age of 24.
One survey shows a growing number of millennials are joining the platform. Social networks tend to be most popular with teens at their inception—so a head start on catering to TikTok’s older users could give you a big advantage in a few years.
There’s no one-size-fits-all approach to TikTok, but having a solid understanding of your audience, together with platform-wide trends, will put you in a position to sustainably monetize your following.
By understanding the demographics, interests, and behaviors of your audience, you can create content that resonates with them, increasing engagement and ultimately driving more revenue.
To gain a better understanding of your TikTok audience, analyze your analytics data, paying attention to metrics such as age, gender, location, and interests. Engage with your audience directly, asking for feedback and suggestions. Stay up-to-date on the latest TikTok trends and adapt your content accordingly. For more tips and resources on understanding your TikTok audience, visit money-central.com.
Three people are hanging out by a brick wall while one of them uses a phone to record a video of the group.
Always Put Content First
Prioritizing valuable and engaging content over promotional material is crucial for building a loyal audience on TikTok and sustaining long-term monetization efforts. The tricky part of using social media to sell products is not overdoing the amount of promotional material you publish.
Your fans understand that you need funding to keep creating the content they love. However, no one wants to follow an account that feels like a constant advertisement. This is especially true with TikTok, a platform geared toward forming personal connections with your audience. Users appreciate good content, so it might help to take a content-first approach.
Rather than starting with your sales pitch and building content around it, create the content first and let it inspire the best ways to monetize your account. That’s an approach that worked for Parade, a sustainable underwear company that found success by advertising to millennial and Gen Z customers on TikTok. Parade’s growth marketing manager, Darya Dziadzenka, quickly found that the most effective TikTok marketing content is authentic: it prioritizes relevance and humor over chasing sales.
“The key thing to success on TikTok is making the content as organic to the platform as it can be,” Darya says.
Your TikTok posts should offer value to your audience—not just sell to them. Another great example of this approach is Partly Sunny Projects, an online plant brand shipping California greenery across the country. Founder Sonja Detrinidad started the business as a distraction from the stress of her day job and took to TikTok to capture the process. It didn’t take long for TikTok audiences to fall in love with Sonja’s captivating personality. Her authentic TikTok videos align with her audience’s interests.
What makes Sonja’s use of TikTok for her business so successful is that she is focused on creating content she knows her viewers enjoy. Sonja covers topics related to gardening, effectively capturing the attention of the exact type of follower that can be turned into a customer, and occasionally going viral.
By focusing on creating high-quality, engaging content that provides value to your audience, you can build a strong and loyal following that is more likely to support your monetization efforts.
To implement a content-first approach, start by creating content that aligns with your audience’s interests and provides value, such as tutorials, reviews, or entertainment. Promote your products or services in a subtle and authentic way, focusing on how they can benefit your audience. Engage with your audience regularly, responding to comments and messages and asking for feedback. For more tips and resources on creating engaging content, visit money-central.com.
Join the Creator Economy
Becoming a creator in today’s digital landscape means embracing entrepreneurship, marketing, and a passion for building something unique, with TikTok providing numerous opportunities for monetization. Creators aren’t just artists anymore. They’re also entrepreneurs, marketers, salespeople, accountants, founders, CEOs—and everything in between. In the creator economy, stars are self-made out of their own creativity, passion, and desire to build something unique.
Time is money for artists—and making more money from your art grants you more time to create. If the money itself isn’t rewarding enough, the extra time it buys will be. TikTok is one of many platforms offering creators the ability to make money online. Do what you already do best—and get paid doing it.
By joining the creator economy, you can transform your passion into a sustainable source of income, gaining the freedom and flexibility to pursue your creative endeavors full-time.
To succeed in the creator economy, focus on building a strong personal brand, creating high-quality content, and engaging with your audience. Explore various monetization options, such as sponsorships, affiliate marketing, and selling your own products or services. Stay up-to-date on the latest trends and adapt your strategies accordingly. For more information and resources on joining the creator economy, visit money-central.com.
Don’t forget to check out more tips on how to make money on YouTube and how to make money on Instagram.
For personalized advice and comprehensive financial solutions tailored to your unique situation, visit money-central.com today. Our experts are ready to help you navigate the complexities of the financial world and achieve your monetary goals. Contact us at Address: 44 West Fourth Street, New York, NY 10012, United States. Phone: +1 (212) 998-0000. Website: money-central.com.
How to Make Money on TikTok FAQ
Can I Make Money on TikTok?
Yes, you can make money on TikTok with the right tools and an effective strategy, exploring various monetization avenues to maximize your earnings. Anyone can make money on TikTok with the right tools and an effective strategy. If you’re looking to make money on TikTok, take a look at the tips in this article and start considering which strategies will work best for you.
How Do Creators Make Money on TikTok?
The most successful TikTok users make money through diverse revenue streams, including sponsorships, fundraising, product sales, and tips, enhancing their income potential. The most successful TikTok users make money through a combination of revenue streams that can include sponsorships, fundraising drives, product sales, and accepting tips. TikTok users can also promote products through an affiliate link to get paid directly from brands.
Do You Get Paid for Uploading Videos on TikTok?
TikTok does not directly pay creators for uploading videos, but the Creator Rewards Program offers funding based on engagement and authenticity, supporting content creation. TikTok does not directly pay creators to produce and upload videos. TikTok does offer funding for creators in the form of the TikTok Creator Rewards Program. Payment through this program varies based on factors like the number of video views, engagement rates, and the authenticity of users engaging with the post.
In some cases, brands might pay a popular influencer to create videos, but TikTok’s highest-paid users usually monetize their accounts through multiple income streams. Multiple income streams provide greater security, but your audience is the biggest factor when deciding how to make money on TikTok.
How Do I Get Paid on My TikTok Account?
Payment methods on TikTok vary depending on the monetization approach, typically managed through the app or platform used for revenue generation, like tipping platforms or e-commerce sites. How you get paid depends on the method you choose to monetize your TikTok content. Usually, you will get paid through whichever app you use for monetization, whether that’s a tipping platform, TikTok’s Creator Rewards Program, a crowdfunding site, or your own online store platform, in the case of selling merch or your own products to your fans.
How Many TikTok Followers Do You Need to Get Paid?
The number of TikTok followers needed to earn money varies by monetization method, with some options requiring a minimum follower count and others having no specific requirement. The number of TikTok followers you need to earn money varies by monetization method. To join the Creator Rewards Program, you need at least 10,000 followers, while only 1,000 followers are required to receive gifts on TikTok LIVE. Alternatively, there’s no set follower count for users who are paid for posting sponsored content. Selling merchandise in a TikTok shop also doesn’t require a specific follower count.
